Enterprise B2B is my go-to example of when product quality is not correlated with success. Distribution and getting through procurement processes is much more i

Enterprise B2B is my go-to example of when product quality is not correlated with success. Distribution and getting through procurement processes is much more important. As to your other points, Product-led matters when good products matter. Some products are bought purely for the brand/identity element (Seth Godin writes a lot on this), and product is irrelevant in those markets. Imagine there are a number of cases where product quality is irrelevant, but that goes back to my earlier point of the “only argument against product led”