Disagree with this post. All it’s saying is “goodreads dominates the Google sales channel” and any startup founder will tell you there a dozen alternatives to t

Disagree with this post. All it’s saying is “goodreads dominates the Google sales channel” and any startup founder will tell you there a dozen alternatives to that channel. This is absolutely not the reason goodreads hasn’t been replaced. I have tried all the alternatives that have been launched and I think they are all a bit rubbish. Add that to network effects and there’s just no reason to switch. Why hasn’t anyone produced anything vastly superior? Because there’s no strong business model to justify a lot of VC investment and attention. Amazon owns the online book market, so to make money from selling books you’re not competing with Goodreads but with Amazon. There are lots of alternative solutions to the business model and related problems and it is very much possible to wipe out goodreads, but (1) there are many more attractive businesses to start rather that are easier to do, and (2) anything that gains traction could be met by huge investment in goodreads by Amazon or else will just be bought at an early stage for spare change.