I don’t disagree, but.... Peloton has freakishly high Net Promoter Score(NPS) from most high paying customers. The power of belonging, community, and shared e

I don’t disagree, but.... Peloton has freakishly high Net Promoter Score(NPS) from most high paying customers. The power of belonging, community, and shared effort/mission is incredibly powerful. Especially in a time of such COVID disconnection. Peloton as a business against Apple seems insurmountable. Peloton as a cult/tribe against Apple seems achievable. I wouldn’t be surprised to see Peloton tattoos mirroring Harley-Davidson.