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It's the worst thing you could possibly offer. Customers will notice a "large" bill every three months. It's just infrequent enough that they don't remember wh
by user5994461 6y ago
It's the worst thing you could possibly offer.
Customers will notice a "large" bill every three months. It's just infrequent enough that they don't remember what it was from 3 months ago. It's just large enough that they really want to check where the hell is all that money going to. Customers will investigate and that can only result in cancellation.
A monthly subscription is designed to be easily approved by a middle manager (and fly under the radar). A yearly subscription is designed for customers who plan ahead or cannot do recurring payments (recurring invoices/approvals is a huge pain to deal with).
- jimkleiber 6y agoI found this really helpful, thank you!