1. This is really good. Your niche/customers/market is oriented towards the long-term. Might be time to go to some of these customers and try to find out if the

1. This is really good. Your niche/customers/market is oriented towards the long-term. Might be time to go to some of these customers and try to find out if they are. Long-termness indicates more enterprise clients which means it's time to offer some sort of a "Business plan". These tend to sell for much much more at the price of some special support, exclusive access, etc. 2. You're too cheap and people don't want to do monthly penny pinching. You can do some A/B and experiment with rising prices. Depending on how you execute on this you might end up in a situation where you raise 2-3x for the exact same product without losing customers. Both can be true at the same time...or none. Knowing your customers is half the battle.