> If Nvidia enabled all their professional features on all gaming SKUs, the only reason to buy a professional SKU would be additional memory. > Today, they mak

> If Nvidia enabled all their professional features on all gaming SKUs, the only reason to buy a professional SKU would be additional memory. > Today, they make almost $1B per year in the professional non-datacenter business alone. There is no way they’d be able to compensate that revenue with volume (and gross margins would obviously tank as well, which makes Wall Street very unhappy.) You're looking at it wrong. If Nvidia were to enable all features on their hardware, they wouldn't be giving up that additional revenue, they would instead have to create differentiated hardware with and without certain features. Their costs would increase somewhat (as currently their professional SKUs enjoy some economies of scale by virtue of being lumped in with the higher-volume gaming SKUs), but it would hardly be the catastrophe you're describing. The pro market is large enough to enjoy it's own economies of scale, even if the hardware wasn't nearly identical (which it still would be).