Attaching a username to a legal name is one high-level fusion. Attaching these names to a device ID is another. Attaching that to a different app and username

Attaching a username to a legal name is one high-level fusion. Attaching these names to a device ID is another. Attaching that to a different app and username are a couple more. This account information can be used in finding out when that user logs into another device. If any of those devices are sharing browsing history then that can be fused to online accounts. If any of those devices are active during daily commutes can fuse brick-and-mortar shopping destinations, place of employment, what daycare watches their kids, where Mom and Dad live. Maybe, some of that data is embarrassing. Maybe, some of that data could be used to tell a story about you. Maybe, that story if false... but, would be very difficult to refute if made public. Maybe, you should just work with us (this one time, I promise) rather than have your whole life turned upside down... No drop of water takes responsibility for the flood.