I suspect a lot of the noticeable difference between Apple products and the normal stuff that most other companies churn out is the zealotry. Steve Jobs was not

I suspect a lot of the noticeable difference between Apple products and the normal stuff that most other companies churn out is the zealotry. Steve Jobs was notorious for being zealous about the small details. Tim Cook was notorious for his very high standards for operations, expecting even minor operations problems to be fixed very quickly and very thoroughly. Other companies do pay a little attention to detail, if you're observant you can see small details everywhere [1]. Apple is known for zealously taking it to the next level. My point is that I think you do need to be kind of a zealot about it to be comparable to Apple. Most companies and employees aren't prepared to be zealots about it, which isn't that surprising to me because it's a lot of pressure and effort. One might admire how efficient Amazon is at retail compared to everyone else without admiring the sweatshop-style labor evidently needed to achieve it. [1] aside: there's a fun Twitter feed for this kind of stuff https://twitter.com/littlebigdetail?lang=en https://twitter.com/littlebigdetail?lang=en