> Changing the name of the workplace is a bit like victim shaming, in the sense that the real problem is the harasser. Yes, but the connotation is arguably qui

> Changing the name of the workplace is a bit like victim shaming, in the sense that the real problem is the harasser. Yes, but the connotation is arguably quite NSFW. If it would be named penis directly, it should not make a difference either, but it does. Throwing in "we should use cock!" in a meeting will get you glances at first and surely some more afterwards, even if you clarify. Ask the companies named ISIS (there are quite a few) how the name worked out for them; same thing here. > If people have difficulties talking about their workplace name, then I think it's people's problem. Yes, but it is then, in turn, your problem, as you loose out on quite a few people - either because they don't want the trouble with the name or because it simply deters them. Marketing is extremely important.