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On a similar note, I built quite a few things, one of which resulted in millions of daily active users, getting its own Wikipedia page, articles in The New York
by dt3ft 6y ago
On a similar note, I built quite a few things, one of which resulted in millions of daily active users, getting its own Wikipedia page, articles in The New York Times, Fortune and 50+ others.
I built an alternative to a popular website and it slowly snowballed from there. I did no marketing other than to share the link with a few people and it just went viral.
I did not build every feature the original had, but I was spending a lot of time engaging with users and making sure they feel welcome. I event sent them postcards for Christmas! What made it work in the end, is the fact that I treated users with respect and dignity.
Now, the above was a community, and I loved building and nourishing a community.
When it comes to building a business, however, a whole new set of rules kick in, and with no marketing experience, it's bound to fail, especially if you think that people will come, and all you need to do is build it. This stopped being true a long time ago, and marketing is crucial. The last SaaS I built definitely has a market, but without reaching out to actual people who need it, chances are, they will never find it on their own. This is where a co-founder with marketing skills and a network would be great, but finding one is super difficult, especially for me as a dev.