Holy crap, this is a good interview. "That we are far more similar to each other than we might think, that my desire for an iPhone as a way of expressing my id

Holy crap, this is a good interview. "That we are far more similar to each other than we might think, that my desire for an iPhone as a way of expressing my identity is mirrored by millions of other people who feel exactly the same. We’re not actually that individualistic. We’re very similar to each other and computers know that dirty secret. But because we feel like we’re in control when we hold the magic screen, it allows us to feel like we’re still individuals. And that’s a wonderful way of managing the world." The matrices and tensors may store that secret, but can anyone at FB extract that info? Or are the algos so complex that we humans cannot tease out the truth from the mass of math? "They’re constantly playing back to you the ghosts of your own behaviour. We live in a modern ghost story. We are haunted by our past behaviour played back to us through the machines in its comparison to millions of other people’s behaviour. We are guided and nudged and shaped by that. " Oh man, I'm barely 1/5th of the way through this and I already know this is a classic I'll be quoting from (and linking to) for years.