Intel tried and failed at jelly beans at least once in recent history: https://en.wikipedia.org/wiki/Intel_Quark https://en.wikipedia.org/wiki/Intel_Quark I'm

Intel tried and failed at jelly beans at least once in recent history: https://en.wikipedia.org/wiki/Intel_Quark https://en.wikipedia.org/wiki/Intel_Quark I'm not sure that is a worthwhile segment for them to try to compete in though. It's high mix, has a ton of competition, and doesn't necessarily leverage their fab strength.