I understand how Parent’s “west coast company” tag can come off as snotty, but I’ve begun using “west coast” and “east coast” as non-pejorative shorthand when d

I understand how Parent’s “west coast company” tag can come off as snotty, but I’ve begun using “west coast” and “east coast” as non-pejorative shorthand when discussing with a mixed audience the two major distinct and incompatible corporate operating systems in the tech industry. The coastal definition is obviously imprecise, e.g. HP, based in Palo Alto, is as much an “east coast company” as IBM and JPMorgan Chase in New York, however it gets the point across more effectively and non-pejoratively IMO than enterprise vs startup, old school vs new school, companies who run on VMware vs k8s companies, oracle-y or Googley, boomer company vs hipster company, etc. I’ve found every person you’re talking to, whether they’re a developer, salesperson, HR recruiter, investor, etc. immediately knows what you’re taking about in context. Long response but I had previously been thinking about this and appreciate to hear others’ thoughts.