5 ms·
I enjoyed your post and the rich imagery of how you described the machines. Agree with a lot of what you said (except the part where you said I was wrong, lol).
by natch 6y ago
I enjoyed your post and the rich imagery of how you described the machines. Agree with a lot of what you said (except the part where you said I was wrong, lol).
I get that “soul” is a good word for the sounds and rumbles of the machinery and the sense of something alive that anyone feels when exposed to such things. And EVs lack that particular flavor of soul... just not other flavors. I agree we don’t have to mix this up with the supernatural notions of soul.
One key point is I’m the one —not Tesla marketing — saying Tesla (unnamed in my comment, but I think it was clear) has soul. Tesla is not saying any such thing as far as I know. Yeah not the visceral rumbling kind, but a different kind. (Not asking you to agree with me. Good thing, huh?)
Ford, on the other hand, is trying to say their EV has the “Soul of a Mustang” which I suspect both of us would agree is not really sensible as anything other than a marketing gimmick.