There are two ways ahead here I think, but first we have to admit filters are everywhere. When googling something, I'm happy that Google filters out link farms

There are two ways ahead here I think, but first we have to admit filters are everywhere. When googling something, I'm happy that Google filters out link farms and other content-free websites. When choosing to follow some people on Twitter, I filter out all other people I could follow. The other assumption is that automatic filtering is sometime successful and anyway increasingly necessary. Last assumption is that everyone needs both familiarity and a pinch of unfamiliar. One way ahead is the way fashion works: present always the same thing and make believe that it is new. It requires a good amount of brainwashing, but it works very well. I hate it. This would enclose each part of the web in a set of provinces and people will eat information from their provinces only, with, sometime, a sticker "exotic" or "unseen" added, but it will be like Chinese food in the West: cheap Western dishes with a foreign name. The other way is to have informal communities doing the filtering, like on HN. There must be a common denominator, but it can and should be traversal. I mean, here, I see posts about physics, drugs, laws, internet. The common denominator is something related to geekiness, but it is ok. It is still a place where I can discover things about the world. That why I fight (and get downvotes) against some provincialisms I find on HN, like when someone unknowingly writes something that do not apply to non-Americans or non-Western people, or non-English natives.