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Back in 2000 I went to the Edinburgh film festival. There was buzz about a film called “Battle Royale”. None of us had any clue what to expect. But one of thing
by gdubs 6y ago
Back in 2000 I went to the Edinburgh film festival. There was buzz about a film called “Battle Royale”. None of us had any clue what to expect. But one of things I remember to this day about the experience was they served the audience Red Bull and Vodka — and the Red Bull was in these commemorative cans. Brilliant marketing, all the way back then.
Everyone was ordering Red Bull and Vodka all week. There were lots of tales about people having heart attacks from that combo (not that week, but from around that time). I wonder how true those stories were — or if they were mostly urban legends spread by the company themselves to seem more powerful, and appeal to young thrill seekers.
- GVIrish 6y agoMy first memory of Red Bull was in game advertising in the PS1 game WipeoutXL. As a teenager living in Panama at the time I had no idea what it was, I thought it was a made-up product just for the game. Looking back they were way ahead of their time even then.
- drhitchcock 6y agoSimilar experience here, I first came across the Red Bull advertising in Wipeout 2 on the PS1 in New Zealand. I don’t think you could even buy it here at the time.
- reducesuffering 6y agoI'm inclined to go against the grain and say that the alcohol-and-energy-drink combo causing heart attacks is more urban legend and "the dangers of sugar+caffeine", i.e. soda, than anything particular to energy drinks. Red Bull, and other energy drinks, are essentially an extra-caffeinated soda with taurine and B-vitamins. Still less caffeine than a cup of coffee at that. So ya, it'd be healthier to stay away from 5 shots of vodka and 5 sodas at once. Nothing too particular about energy drinks that make you overdo caffeine+sugar+alcohol.
- 45ure 6y agoI discovered it in après-ski bars of Kitzbühel, where it was given away liberally with shots of vodka (almost for free). It was hard to refuse it, as alcohol/socialising costs accounted for a significant budget of a skiing holiday.