5 ms·
Facebook Connect is winning for more reasons than a great consumer experience. It is also a great publisher experience. 1) Facebook Connect provide access to r
by spullara 15y ago
Facebook Connect is winning for more reasons than a great consumer experience. It is also a great publisher experience.
1) Facebook Connect provide access to real identity (as opposed to an anonymous token) and they actively try and weed out bad actors
2) Facebook social plugins are easier to use than OpenID
3) Facebook Connect provides distribution of content to people that trust the user (on average 150)
4) The users Facebook profile provides usable insights to the publisher for targeting and follow on marketing
In order for something like OpenID, Google Login, Yahoo Login, Twitter @anywhere, to beat Facebook they need to provide a competitive set of functionality to the publisher and equal ease of use to the end user.
- ddphone 15y ago1) It provides access to real identity as much as a fake e-mail account. 2) There are plenty of easy to use pluggable OpenID widgets. 3) Not true. The content is just drowned out by all the other noise generated by all the other publishers clamoring for attention. 4) 5 items from my Amazon shopping list provide more insight than my entire facebook profile. Facebook Connect is no better than the open alternatives to identity management but as usual the open alternatives have a PR problem because the user experience is just as seamless but somehow publishers are convinced that flooding the user's facebook stream is going to bring them traffic.
- Sayter 15y agoThe user experience for OpenID is NOT just as seamless as Facebook Connect, and to claim as such is absurd.
- ddphone 15y agoCheck out how stackexchange handles the experience and then we'll see who's absurd nub.
- Sayter 15y ago1) StackExchange - Identity (username/password) that is site-specific to utilize an individual website. This has typically been standard practice for the majority of the web's existence. 2) Google - Identity connected to Gmail and/or Google services. 3) Yahoo - Identity connected to Yahoo Mail and/or Yahoo services. 4) Facebook - Identity connected to social networking service. 5) myOpenID - Identity connected to... what exactly? People have a reason to use their accounts on Gmail, Yahoo Mail, Hotmail/Live, Facebook, Twitter, and etc. The reason why Facebook Connect has been successful is that it is an extension of an identity that many people already use on a daily basis. As long as OpenID remains just an identity provider, it will continue to lose ground. This will especially be the case in the realm of mobile, where cell phones can provide person-specific solutions in a manner that desktops so far cannot. 1) Apple was choosing between Facebook Connect and Twitter Connect for their account integration. 2) Android will naturally use Google accounts as a first choice. 3) Windows Phone will primarily use Live accounts. 4) HP/Palm and RIM need to figure out what they are going to do in this space. 5) Facebook has the ability to leverage Android for a Facebook Phone if they so choose. Currently they are instead trying to become ubiquitous across all platforms. 6) OpenID is nowhere to be found. We will continue to see integration of this nature across all platforms. OpenID simply does not have the leverage to be successful in the long run. They're still fighting the battle in the browser, while the war is already moving higher up to the device itself.
- gramophone 15y agoYou sir are full of hot air. All those services have as many fake and malicious users as they do real ones and claiming a user's digital presence in sandboxes owned by corporate entities is an extension of their real identity does not give enough credit to the users of those sandboxes.
- Sayter 15y agoPerception is reality.
- crag 15y agoActually he's right. The typical user (which none of us here are) has one account on FB (and "maybe" a Twitter account). That account they use to connect to friends, family, whatever. They see a Facebook Connect logo on some site they want to comment on, they gonna use what's familiar.
- X-Istence 15y agoI've got 34 fake Facebook accounts now, and counting. They all have "lives", they all have friends, and so far Facebook hasn't removed a single one of them. None of them are real, none of them have phone numbers. Some of them are used simply to prove a point to various friends that they don't check who they friend too closely, and I use them for websites that require Facebook logins to comment.
- Joakal 15y agoBut could you automate creation of Facebook accounts with fake real-looking data? As it stands, email registrations can be automated to the point that its only use on popular site is to confirm the being able to receive emails.
- jamesgagan 15y agoi think facebook has tacitly allowed these types of accounts for testing/anonymity etc. you probably wont be shut down unless you do something egregious.