Guess just a difference of perspectives. It's unfortunate that you're willing to impugn this entire sequence of events and everyone involved despite having no

Guess just a difference of perspectives. It's unfortunate that you're willing to impugn this entire sequence of events and everyone involved despite having no real evidence that this was in fact done for PR. But even if it was an elaborate PR effort, there is nothing wrong with enlightened self-interest. CSR activities of all types by mega-, large and small corporations can all be viewed with such cynicism, but if an article on a website and some more visitors to Snapdeal is what it takes to impact some positive change (water to a village), that sounds like a net positive.