I worked for a content site that ultimately failed. We tried to do high quality content. Even paying writers a decent wage. Ultimately it devolved into what you

I worked for a content site that ultimately failed. We tried to do high quality content. Even paying writers a decent wage. Ultimately it devolved into what you read here, chasing PVs with provocative and borderline false headlines. Quality takes a back seat as soon as you realize you're bleeding money. It was really sad to see and became a soul-crushing environment. Very very tough business.