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VW's main mistake is that their joke was something some people actually really liked. It burns a ton of goodwill. Many of their supporters may have even defende

VW's main mistake is that their joke was something some people actually really liked. It burns a ton of goodwill. Many of their supporters may have even defended the idea. Now VW effectively told their supporters that VW thinks they are idiots.

laurent92 6y ago
Their mistake was probably to hit “Send” by mistake 1 day too early in their PR machine.
- supergirl 6y ago
  I doubt it was a mistake. 1. some timezones were probably already on April 1, 2. better get it out first so it doesn't get lost in the other hundreds of lame corporate April 1 pranks. I don't see how people could believe it's real though. VW is such a big company. how can people think they would rename to such a silly name.
  - jackson1442 6y ago
    Checked when it came out and it was definitely still the 31st across the world; it was the 30th in my timezone!
  - gnulinux 6y ago
    It was 30 in US, 31st in the rest.
aksss 6y ago
> VW thinks they are idiots They hardly have a monopoly on that opinion. Just lemon juice on the wound though, I suppose. Getting mad and indignant about it qualifies as "continuing to dig", violating the first rule of what one should do upon finding themselves in an undesirable hole.