April Fools Day used to be edgy and daring, as per the article. Secrecy and vast clandestine effort was needed. But now it is too easy and there isn't the same

April Fools Day used to be edgy and daring, as per the article. Secrecy and vast clandestine effort was needed. But now it is too easy and there isn't the same cost. Personally I have decided not to bother with social media on April Fools Day because you know time is going to be wasted by sub par corporate efforts.