2 ms·
Right, but headlines don't really have a "quality" to them outside of attracting readers. So "best" is in fact "highest engagement", when it comes to headlines.
by fastball 6y ago
Right, but headlines don't really have a "quality" to them outside of attracting readers. So "best" is in fact "highest engagement", when it comes to headlines.
- colpabar 6y agoI disagree. In my opinion, an ideal headline should be a condensation of the content into a few catchy words. If engagement is all that matters, is "READ THIS ARTICLE OR YOU WILL DIE!!!" a good headline?