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As someone who has been through the creation and maintenance of an in house email design system and builder, I’ll leave this link here: https://litmus.com/commu
by andrei_says_ 6y ago
As someone who has been through the creation and maintenance of an in house email design system and builder, I’ll leave this link here: https://litmus.com/community/discussions/4990-outlook-2016-1px-horizontal-lines-showing-up-in-the-body https://litmus.com/community/discussions/4990-outlook-2016-1...
It is the latest of many issues we’re facing caused by the despicable lack of consistency, especially in Microsoft’s email clients.
As for an email designing software, what my organization needed was a set of predesigned components with predefined variations - to form a somewhat flexible but disciplined email design system.
A design studio wouldn’t really work for us- the same way a website CMS should not allow complete freedom to its editors. Design decisions should be separate from content decisions.