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Check out The Mom Test and find an audience to talk to first. Validate any idea long before you build an MVP. In my opinion it's two separate steps. I must adm
by adav 6y ago
Check out The Mom Test and find an audience to talk to first. Validate any idea long before you build an MVP. In my opinion it's two separate steps.
I must admit I've also fallen in your trap many times myself. It's too fun to just go ahead and build something sometimes without considering the best way to find those early users first.
- vincentmarle 6y agoI wish this book wasn’t called the Mom Test, people I’ve recommended it to didn’t take it seriously because of that. But it’s definitely one of the best books ever written on problem validation.
- adav 6y agoI had also previously dismissed it because of the stupid name (...and it should be Mum Test if anything...) but luckily my friend insisted that I read it. I often skim the crib sheet on the last few pages to remind myself of the goodness within.
- suyash 6y agosounds like a cool mom, gonna check it out.
- bbulkow 6y agoi once had a vc, during a pitch, who asked if i could sell to her mom. As it was database infrastructure, it seemed kinda wrong, but it turns out her mom owned a small business and was the primary tech buyer, and the mom was in the lobby because they were supposed to go to lunch. I didn't get interest from the firm but it was a heck of an experience.
- senko 6y agoSeconding The Mom Test recommendations. Terrible name, incredible book - full of down to earth, actionable advice. That said, the first step is finding your customers. If you can't find them to talk with them, how will you find them to sell to them?