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I worked intensely as a driver in Belgium's Deliveroo two years ago and I'm not surprised that Deliveroo is doing poorly. To sum up, their tech (as interfaced b
by dmos62 6y ago
I worked intensely as a driver in Belgium's Deliveroo two years ago and I'm not surprised that Deliveroo is doing poorly. To sum up, their tech (as interfaced by a delivery worker) was godawful and their relationship with drivers was awful as well.
You would get paid per order. But, they practically didn't compensate distance (an order that would require take 10x longer to deliver would have a 2x pay). So you would have to refuse long orders. Then they would sort of shadow ban you for refusing orders, where you wouldn't get any explicit indication of that being the case, but you'd get worse orders and less frequently than others (drivers had a concensus that we were being shadow banned). After a long time of that, instead of fixing the situation, Deliveroo stopped showing the drop-off point, so you had to accept or refuse without knowing the length of the trip. Every thing they did was more infuriating than the last. What we would do then is play along, but if we'd get an outrageous order (way too long, way too cheap), we'd have to contact live support to get it cancelled, which was very cumbersome.
Anyway, I could recount stories like that for a long time. Uber Eats did some driver-oriented promotions around that time and we switched over in flocks. There was an actual Uber Eats manager we could interface with once a week in a local office. It made a big big difference. Interesting thing that he said once was that Deliveroo's Belgium branch had something like an order of magnitude more staff than Uber Eats'. Uber Eats was something like one person running the north of the country, someone running the south, someone managing both and then a handful of people in the Brussels main office. While, Deliveroo's office was something closer to 30-50 people (can't recall the precise number). And Uber Eats was doing a better job. When I think about it, it feels like Deliveroo was constantly putting out fires.