I don't think connecting you with your facebook friends is a real pain point. You know them, and have ways to contact them already (email, sms, phone, facebook)

I don't think connecting you with your facebook friends is a real pain point. You know them, and have ways to contact them already (email, sms, phone, facebook). We think UrbanOrca can add more value by allowing you to view the world around you in an organized way, and provide an easy way to reach out to these new people. This world is larger than your friend group - so when filtered by your interests, location, etc you'll have more matches.