American media culture is probably more relevant than general American culture. A lot of politicians or executives will only say carefully scripted sound bites

American media culture is probably more relevant than general American culture. A lot of politicians or executives will only say carefully scripted sound bites to the press because they can't count on a reasonable portrayal. They give them a sentence or two that's difficult to twist into something offensive. Here it's similar. They're afraid reasonable behavior will be portrayed as outrageous in some blog post.