> Months later, he noticed something strange. “It was just blowing up,” he said. “I don’t know why. The views just kept climbing and climbing and climbing.” Soo

> Months later, he noticed something strange. “It was just blowing up,” he said. “I don’t know why. The views just kept climbing and climbing and climbing.” Soon there were spin-offs. Other than "It went viral" or "because the YouTube algorithm", was there a specific reason ever noted for this? I found this part of the article was the hook that got me interested in reading more, however I didn't find the answer further down.