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This makes a lot of sense and there’s past precedent to indicate they can be successful. Ocean Spray (juice company) is exactly this, a coop. Farmers about a 1
by alberth 6y ago
This makes a lot of sense and there’s past precedent to indicate they can be successful.
Ocean Spray (juice company) is exactly this, a coop. Farmers about a 100 years ago came together to form their own juice company to share in the profits.
Coops make a ton of sense if you’re providing a commodity good or service. Eg cranberries are essentially the same and are not differentiated by definition. You could argue being a driver is similar.
https://www.oceanspray.com/Our-Story https://www.oceanspray.com/Our-Story