So why do they bother adding new features to Windows? I'll answer my question: Companies make decisions on the margin. They don't care that they have 85% of th

So why do they bother adding new features to Windows? I'll answer my question: Companies make decisions on the margin. They don't care that they have 85% of the market. They want that next percentage point. The users who might switch to or from competitors are precisely the "swing voters" they have to consider.