The same incentive to start a family or a restaurant. I don't know why people open restaurants - do they know the profit margins? They must, and they do it any

The same incentive to start a family or a restaurant. I don't know why people open restaurants - do they know the profit margins? They must, and they do it anyway. So it must be for the love of it. This idea that starting a business just to make money is a good idea, is tenuous at best. It's a sign of the times that people even ask the question of 'well, if I don't get rich, why would I do it at all?' It's a sign of how dysfunctional work has universally become, that people view it as suffering, to reach a promised land, rather than a calling to do your part as part of a larger community. If it's suffering, maybe something is wrong. Taking away the idea of heaven enables you to say no to resistance you're experiencing now. That's a good thing - don't believe anyone promising you a heaven later on - how would they know and if they're in it, is mentoring you to suffer really a part of their heavenly experience?