Azure Stack and AWS Outposts are already targeting at least mid-size businesses. The issue that they are still not simple to implement and give marginal benefit

Azure Stack and AWS Outposts are already targeting at least mid-size businesses. The issue that they are still not simple to implement and give marginal benefits to most use cases. I never actually managed to get one of these onboard, but we did evaluate them on behalf of some clients who were to trying to some very high-end digital experiences for customers. Geofencing, personalized kiosk experiences, dwell time tracking. And they wanted it all to be really fast. We did some pricing (for both our services and equipment/hosting costs) and it would have been millions and taken at least 6 months to build out. I also worked at a pretty big retailer that had some some ancient "edge" compute workloads that we were in the process of decommissioning because it was too big of a pain to keep them updated, powered and connected at 300 locations. Chik-Fil-A has a great write up of how they run K8s on racks in every restaurant: https://medium.com/@cfatechblog/edge-computing-at-chick-fil-a-7d67242675e2 https://medium.com/@cfatechblog/edge-computing-at-chick-fil-... Typical small businesses don't have the resources of needs to do any of that. They are already far more likely to invest in turnkey technology like Salesforce, Square, etc than provision anything at all in the cloud on their own.