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Other companies have experiment with EVs for a long time and repeatedly, invariably failed miserably at it. One crucial mistake they all made was focusing on t
by mpweiher 6y ago
Other companies have experiment with EVs for a long time and repeatedly, invariably failed miserably at it.
One crucial mistake they all made was focusing on the low-end, where the technology just wasn't viable/practical and couldn't be made viable/practical in one step.
Tesla's genius was focusing on the high end first and letting that trickle down. Starting with a car that didn't have to be practical to be viable.
- jariel 6y agoEverything failed until it didn't. Millions of EV's are sold by companies that didn't copy or follow Tesla. I agree with your assessment of how Tesla 'did it' - but other companies were 'doing it' at the same time.
- rsynnott 6y agoThe Renault Zoe (which outsells any Tesla in Europe) came out the same year as the Model S, and is about as low end as (Western) electric cars get. Focusing on the low end apparently worked in that case...