The link provides (pretty convoluted) details on how to opt out of one very specific type of tracking that Chrome does. There are other options in Chrome's set

The link provides (pretty convoluted) details on how to opt out of one very specific type of tracking that Chrome does. There are other options in Chrome's settings that may allow you to further opt out of other types of tracking, if you can discover them. These settings aren't documented simply or centrally by Google and can change with each release (releases are extremely frequent). Then there are types of tracking that can't be disabled as Google classifies them as "legitimate interest" or required for certain functions of the browser (one particular example here that comes up often is the collection of wifi ssid data for geo apis). Anything that's on by default will always be unmanageable even by most technical users. We need a browser that doesn't track by default. Otherwise, you must typically assume you are being tracked (this goes for Firefox as well, though I think we can at least assume less data is tracked in firefox and is slightly easier to opt out)