Google's zero-click answers are really good, especially if I search for a fact. While it's true that this is possibly killing sites by preventing traffic flow,

Google's zero-click answers are really good, especially if I search for a fact. While it's true that this is possibly killing sites by preventing traffic flow, it's one way to battle content padding for the sake of grabbing traffic. It might be an interesting move if Google were to pay a small fee to sites whose information was useful for a particular search, like those I chose to expand.