>The quality of results is obviously irrelevant to the fact that most searches do not result in clicks. Disagree. It's completely relevant. There are two reaso

>The quality of results is obviously irrelevant to the fact that most searches do not result in clicks. Disagree. It's completely relevant. There are two reasons why people do not click on search results - either because they got the answer directly from the rich snippets (like you suggest), or because the results are so trash that you need to now perform another search to narrow the results further.