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Network effects. Medium and Substack help discoverability. It's trivial to geta site online, but difficult to have people come across it.

• pier25 6y ago
  I don't know about Substack, but when I wrote on Medium the vast majority of readers came from outside of Medium. I don't remember the exact numbers, but I had a popular article with something like 170k reads of which only 15% came from Medium itself.
  • baud147258 6y ago
    perhaps it's easier to entice readers to click on a link to medium.com rather than randomjoedev.com
    • pier25 6y ago
      Back then, my articles were published on medium.com. Not on randomjoedev.com as they are now :)
    • detaro 6y ago
      There is at least some of a reverse effect by now. Because medium.com in a link already tells you to expect to get hassled about paying them just to read some marketing fluff piece.