I think there are lots of factors. Saturation and Fatigue You can only see so many drunken weekend pics before it gets old. Everyone's On It Friending your Mo

I think there are lots of factors. Saturation and Fatigue You can only see so many drunken weekend pics before it gets old. Everyone's On It Friending your Mom, boss, etc. really makes it suck. Social Games Pretty much raped the platform. I'm guilty of spamming friends for poker chips. Too Many Links News feed is flooded with regurgitated links that are supposed to be interesting. Event Spam If the inbox was a real email inbox, some of those invitations would surely violate some spam law. It's Everywhere It's hard to find a website that doesn't have like buttons or commenting or widgets (many have them all). It gets to be a bit much.