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Quick Launch Page w/ a cute owl doodle
Yesterday my Co-founder and I hacked together a quick launch page for our new startup service: http://superowl.me/
It was quick, fun and we decided to say what it is rather than be enigmatic at this stage.
I drew a doodle of our mascot - The Super Owl and I think his scribbly appearance will take us through to the alpha testing phase without need for too much time spent on branding etc.
I'm curious as to how much money and time startups spend in the very early days of branding.
On another note or comment I should say... we (the Super Owl team) are very psyched about making audio as cool and sexy as video has become.
That's all folks.... I'm always keen to get constructive feedback :)
- taphangum 15y agoclickable: http://superowl.me/ http://superowl.me/ nice design btw. :).
- ayusaf 15y agothanks :)
- tudorizer 15y agoLooks sweet.
- ayusaf 15y agota :)
- keke_ta 15y agopretty cool.
- ayusaf 15y agocheers :)
- deleted 15y ago[deleted]
- auganov 15y agoCan you find a better expression than audio story? Just something odd about it. Google trends seems to agree. http://www.google.com/trends?q=audio+story&ctab=0&geo=all&date=all&sort=0 http://www.google.com/trends?q=audio+story&ctab=0&ge... It doesn't seem to be a word used a lot in the West. It's so very trivial I know, just forget it if there's no better expression than that.
- ayusaf 15y agoYes, I do know what you mean. We have actually ummed and ahhed about this quite a lot. We don't like the word podcasts as they can mean video or audio and also it seems to scare some people away. Audio programme is perhaps a bit dry... just audio is too vague. Broadcast? Radio? Audio story is the only expression that defined the kind of content we will feature - it always has a story and it's audio!... However, I am open to a good alternative... I haven't managed to come up with one as yet.
- auganov 15y agoA hard call. Actually audio story is not the main problem, those paragraphs are confusing. The header is pretty clear "audio stories, every week, to enjoy on every commute". Enough to guess what the audio story is. I get to the first paragraph, "audio service", "sync", perhaps it's something else?. Then I get "audio programmes from independent DIY audio makers" sounds like sophisticated something. Third one finally clarifies it, somewhat. Even after reading all of it again carefully now I have no clear idea on what the app might look like. I'd say make it dumb, cut straight to the chase.
- ayusaf 15y agoThanks for the feedback :) We will keep iterating it and making it simpler and clearer. This is a first pass to explaining what Super Owl is. It is an iPhone app with a service attached to it (the editorial service) and I think it is important to say this because we are not selling an app in isolation. Not really sure about what you mean when you say: "audio programmes from independent DIY audio makers" sounds like sophisticated something. Did you find this sentence confusing or do you think it sounds unnecessarily sophisticated? The intention is to give potential listeners an understanding that the content comes from independent makers as well as larger more well known broadcasters.
- AngeloAnolin 15y agoJust after I read this and I went to another site (http://smarterer.com/ http://smarterer.com/) and I got reminded of your owl doodle.
- ayusaf 15y agoPerhaps the Super Owl will grow up to be as smart as this owl too :)