This is a matter of perspective/degree. HBO Max is not a really small-scale thing. AT&T is one of the largest ISPs in the nation, and anyone who's looked at th

This is a matter of perspective/degree. HBO Max is not a really small-scale thing. AT&T is one of the largest ISPs in the nation, and anyone who's looked at the direction that consolidation goes in scenarios like this where giant companies start favoring their content -- anyone who looks at the historical trends there should be worried. Amazon didn't fundamentally break the Ebook market in 3 years but there were clear warning signs. This is an issue that has had very predictable consequences, that has resulted in mergers that have observably made US Internet worse, and that is following the historical trends of vertical integration and market squeezing that you see in traditional anticompetitive environments. It's about as big of an issue as most other free-market/competition problems that the US is struggling with. But all of that is small scale if you have bigger fish to fry like a global pandemic, or a resurgence of white nationalism, or widespread political corruption, or genocide in China, or a public war on voting rights. I'll concede, today in 2021, net neutrality is not currently the biggest issue that the US is facing. Honestly, there is no market issue in the US that compares to that stuff: not right to repair, not net neutrality, not DMCA takedowns on Twitch, not tech consolidation, not Oracle trying to copyright APIs, not Bitcoin energy usage. But there was a little bit of naivety back when net neutrality was a big deal. We didn't know that we were going to spend an entire year watching half a million people die. That doesn't mean that net neutrality wasn't a big deal or that it hasn't had tangible effects. The US Internet market is really bad, and there's every indication that it's going to get worse. But sure, US ISPs are not going to kill half a million people in a single year. If that's the threshold for what is a real issue, then there's almost no tech-topic that qualifies as a real issue. But nothing about the scale of problem is different. It's just that we're more aware now of how much of the US is just fundamentally broken.