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Where to start, um, well, your app is worth whatever you price it at. You could double or quadruple your price potentially, but you never know until you tweak a

Where to start, um, well, your app is worth whatever you price it at. You could double or quadruple your price potentially, but you never know until you tweak and test on price. So, start by playing with price in a couple weeks. Also, there is a finite market size for certain apps. So, at some point your app is going to likely have a steady stream of sales. It might take off, but I don't know. Most don't. Last, don't do much or any advertising if you are selling a $1 product. Unless you are confident that the market size is huge and just waiting for your app, it's not worth it. Figuring that a cheap cost per user acquisition might be $5-10, you would lose about $4 per customer or more. Admittedly your app is a small utility, but if it has value, make people pay a reasonable amount. I'm guessing it could go as high as $5 and people wouldn't flinch, but I have no data to back up that assertion. Higher price means you have more wiggle room to do interesting advertising. You can always start by reaching out to every blogger who uses a mac. Maybe do some cheapo youtube vids. Also, don't limit yourself to just one app. Experiment with lots of ideas til something sticks.

markchristian 15y ago
Thanks for the thoughts so far. I always feel like a self-promoting wonk whenever I try to tell people about my apps. Any tips for getting over that? Or at the very least, tips for self-promoting without being completely obnoxious?
- programminggeek 15y ago
  Well, be proud of what you built. You don't have to shamelessly self-promote constantly, but don't be afraid to let people know about your app. Try to promote it where and when it makes sense, but only in a reasonable context. Think of it this way, you would expect an Apple employee to talk up their latest iGadget if you asked them about it, and they certainly do advertise a lot, but you don't see them doing a bunch of blog comment spam to push traffic. Read some Yahoo news article comments, usually the first 5-10 are dating website comment spam. Stay away from that kind of thing and you're probably fine.

markchristian 15y ago

Thanks for the thoughts so far. I always feel like a self-promoting wonk whenever I try to tell people about my apps. Any tips for getting over that? Or at the very least, tips for self-promoting without being completely obnoxious?

programminggeek 15y ago
Well, be proud of what you built. You don't have to shamelessly self-promote constantly, but don't be afraid to let people know about your app. Try to promote it where and when it makes sense, but only in a reasonable context. Think of it this way, you would expect an Apple employee to talk up their latest iGadget if you asked them about it, and they certainly do advertise a lot, but you don't see them doing a bunch of blog comment spam to push traffic. Read some Yahoo news article comments, usually the first 5-10 are dating website comment spam. Stay away from that kind of thing and you're probably fine.