But all corporate employees are also consumers, and the last ten or so years of consumer-oriented web and native application development has raised everyone's e

But all corporate employees are also consumers, and the last ten or so years of consumer-oriented web and native application development has raised everyone's expectations about how software can look and behave. The corporate IT shops are not immune from the demands that these expectations create. For example, a significant proportion of them are now having to work out how to support Apple's devices for corporate network access, email, document sharing and delivering apps for internal users and consumers, and all because corporate executives are also consumers.