If I understand correctly, Apple would only get 30% of the in-app subscriptions but not those from outside the app? If so, I think there are likely multiple mo

If I understand correctly, Apple would only get 30% of the in-app subscriptions but not those from outside the app? If so, I think there are likely multiple motivations here. Apple has long been willing to force certain standardizations in the name of simple and uniform user experiences (they’re not perfect but the intent is clearly there). Having to drop out of an app experience to do something isn’t good UX - so enforcing the option to do it in app makes for a simpler experience - as much as it also adds to Apple’s bottom line. To be honest, the issue seems more to be just how big of a cut they want to take - but that’s even harder to fight against (capitalism and all) so this is the easier target.