This feels overly cynical. GitHub is a major Git contributor, as is their parent company Microsoft, both supporting use cases that either directly or indirectly

This feels overly cynical. GitHub is a major Git contributor, as is their parent company Microsoft, both supporting use cases that either directly or indirectly benefit their users. And in GitHub’s case, their product is tightly coupled to Git. Why shouldn’t they want to highlight changes that may be useful to the readers of their engineering blog?