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I definitely didn't mean it in a pejorative way. I guess my question was, even though the whole concept of Lean Start-ups has gathered pace, why aren't UX folk
by vikasvadlapatla 15y ago
I definitely didn't mean it in a pejorative way.
I guess my question was, even though the whole concept of Lean Start-ups has gathered pace, why aren't UX folks recruited? Because essentially, both are working towards the same goal - Customer Centric iterative development.
I definitely don't think the role of a UX Researcher is a "non-essential specialization", but it is being overlooked.
This blog post emphasizes my point even more
(http://www.smashingmagazine.com/2011/02/24/designing-appropriately-for-a-startups-audience/ http://www.smashingmagazine.com/2011/02/24/designing-appropr...)