> ...the product you think you are selling is not the product the customer thinks they are buying. Your comment reminds me of April Dunford's post on how she h

> ...the product you think you are selling is not the product the customer thinks they are buying. Your comment reminds me of April Dunford's post on how she helped position a database product: https://www.thefxck.com/interviews/product-positioning-april-dunford https://www.thefxck.com/interviews/product-positioning-april...