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Regarding your suggestions for #4, personally a) I'm not a fan of those weekly summary things. It tends to become routine and will probably sit unread or somet

Regarding your suggestions for #4, personally a) I'm not a fan of those weekly summary things. It tends to become routine and will probably sit unread or something, unless of course it has a lot of quality information that I start looking forward to it. b) At the end of the day, I would still prefer specific instructions like i) your target audience tends to read their tweets between the hours of X & Z, so do your tweets then ii) these are the leaders/influencers in your segment so you should target them (I think a great selling point for your product if you can do it, is identifying the influencers in a user's target) iii) these are top/trending hashtags in your target audience. Do you have anything that can fit into it? If so, then tweet using that hashtag

SantiagoQ 6y ago
That's great advice, that information might be better during onboarding (2-4 reports), and ocassionally when there is something relevant to share (like when you had a great week). The idea of mapping influencers & hashtags, is interesting. That will be a project on itself. Thanks for the great input. So maybe in your case something like: Potential accounts to engage with: https://twitter.com/GoogleStartups https://twitter.com/GoogleStartups https://twitter.com/kevgibbs https://twitter.com/kevgibbs (tech lead of Google App Engine) Potential hashtags to produce content: #100DaysOfCode (used by aspriing Software Engineers) #NoCode Recommended Keywords to search new accounts: Google App Engine