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I’d call changing the entire plan a “hard pivot.” I mean Slack started out as a video game (and Flickr - same game IIRC). But as the counter point, here’s an ar
by mbreese 6y ago
I’d call changing the entire plan a “hard pivot.” I mean Slack started out as a video game (and Flickr - same game IIRC). But as the counter point, here’s an article that argues against doing that in favor of simply shutting down (including comments from a YC partner no less)!
https://www.reforge.com/brief/why-hard-pivots-in-startups-are-deadly https://www.reforge.com/brief/why-hard-pivots-in-startups-ar...
In this case though, the company is brand new. There aren’t a lot of employees involved. The valuations are low and most of the costs are sunk. There isn’t much to lose by trying something different. And they went from a video conferencing platform to managing scheduling for video conferences. It’s at least in the same ballpark.
I guess what I’d say is that it is completely fair to criticize the team for the product they made. It isn’t something I’d spend money on and is in a crowded market with existing players (both free and paid). Not the best plan.
But don’t criticize them for switching tracks. Sometimes it works and sometimes it doesn’t. But at this stage, I don’t see much downside in them trying.
- beaconstudios 6y agoI think it's always fair to criticise somebody's work - after all, starting a company is stepping into the public sphere. I don't know if what they're doing will be successful or not because I presume they've investigated the market more than I have. The proof is in the pudding though - we'll see in a few years if the idea was good or not!