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Looks like their goal isn't to compete with Google on volume, but something else. It's a paid search, and it's ad-free, so I assume they're targeting people who
by gkoberger 6y ago
Looks like their goal isn't to compete with Google on volume, but something else. It's a paid search, and it's ad-free, so I assume they're targeting people who care about privacy.
I don't think they believe they'll surpass Google. But if they can get 0.05% of Google's users to pay them $5/month, they're making $120 million a year. That's a great business by most normal standards.
(Now, I don't think this will happen, necessarily... but I understand why you'd make that bet)
- nikanj 6y agoHey I just pointed out this 0.05% idea in another comment! It really is a common sentiment amongst investors that you can just fling shit towards a market giant and hope to capture a fraction of their market share. At FAANG scales even a fraction of a percent is big bucks.
- ssss11 6y agoHmm.. the ex-Head of Ads providing an ad-free privacy-first search engine? Not sure I’d trust them...
- gkoberger 6y agoI mean, counter argument is that nobody knows how shitty and toxic ads are as he does. Google was just a job and I doubt he was ever enthusiastic about ads. It’d be like someone who worked at a meat packing factory going vegan.