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> Recycling for electronics rate is like 30%. Do you imagine it's 100% for iPhones because Apple is such a special snowflake? No. The rate is vastly higher th
by zepto 6y ago
> Recycling for electronics rate is like 30%.
Do you imagine it's 100% for iPhones because Apple is such a special snowflake?
No.
The rate is vastly higher than the 30% for other electronics, not because Apple is a snowflake, but because they have a recycling program.
1. Apple themselves recycle the phones, unlike most electronics manufacturers. You can just drop off your old devices when you buy a new one.
2. Apple gives credit, even for devices that are at the end of their life and going to be recycled.
It turns out that if you invest in making something very easy, and worth people’s while, they will do it.